Automation is NOT the goal. Systemisation is the goal. Automation is the bonus!
(thanks to James Ashford for this simple summary)

Our aim is to provide a more ‘business focused’ alternative for ‘start up’ and small and medium sized (SME) businesses, to that usually offered by more ‘traditional’ accountants.


With business owners increasingly looking for advice from their accountant that can also impact on the more effective operation of their businesses, in addition to providing the usual compliance services, we also offer an increasing range of more commercial and ‘value added’ solutions to our SME clients.

We have identified a number of key stages in the life cycle of a successful business including the Start Up and Early Stage, the Growth stage and an International stage, and we can directly support business (and business owners) at every stage.